Reference for PR EnvironmentFor those who own an iPhone smartphone, you’d be familiar with the voice of Siri, your personal assistant from Apple who keeps you in tune with your day. And then there’s Cortana, Microsoft’s version of Siri who’ll accompany you no matter what as long as your smart phone battery...
@Jokowi Kita ini adalah saudara. Jangan saling menghujat, menjelekkan, memfitnah, saling mendemo (We are brothers. Let us not use blasphemy; vilify; defame and protest against each other) @Jokowi Saya perintahkan Kapolri dan Panglima TNI untuk tidak ragu2 menindak segala ucapan & tindakan yang mengganggu persatuan dan persaudaraan (I have...
By: Wimpi Handoko – Branding & Communication Strategy Expert of Fortune PR Remember the “Ice Bucket Challenge”? This was a brilliantly conceptualized and well-executed viral social campaign to raise the awareness of a rare disease that affects the nerve cells in the human brain called Amyotrophic Lateral Sclerosis syndrome...
By: Wimpi Handoko – Branding & Communication Strategy Expert of Fortune PR The Merriam-Webster dictionary defines Hate crime as any of various crimes (such as assault or defacement of property) when motivated by hostility to the victim as a member of a group (such as one based on color,...
By: Triyo Saputra – Senior Account Manager of Fortune PR Did you know why McDonald is using the red color for their restaurant theme? Psychologically, red can increase appetite and emotionally illustrate the excitement for everyone to come to the restaurant. When you want to create a written...
By: Annisa Gita – PR Consultant of Fortune PR Taylor Swift recently just released her new single called “Look What You Made Me Do”. Prior to the release, she wiped her Instagram post clean. Predictably, her fans started buzzing and speculating about what happened. But after she dropped the...
By: Shiva Vinneza – PR Consultant of Fortune PR Learn from Starbucks’ huge success in China, a country with five thousand years history of tea drinking. As we all know, Starbucks main products are coffee beverages. Meanwhile, China has a strong tea culture. Based on a study conducted...
By: Yunita Lianingtyas – PR Consultant of Fortune PR Game of Thrones is rich with lessons for PR to both optimize their content strategies and engage with their target audience. The TV series based on George R.R. Martin’s book is known for its gasp-inducing plot twists, bloody murders,...
By: Wimpi Handoko – Branding & Communication Strategy Expert of Fortune PR It used to be the main place for housewives to get their daily provisions and a place for neighbors to meet and chat. It ‘s the main headache for most sales and marketing directors of FMCG companies...
By: Thomas Franky – Managing Director of Fortune PR Covering terrorism brings its own challenge. Communications professionals should be thinking about the contribution they can make to combat fake news, support journalists, and inform the public to understand the “what” and “why” of terrorist attacks. Let’s reflect back...
Photo : Hankook Tire Indonesia holds a Korean language education training program for young...
Photo : (From left to right) Helmy Susanto (Consumer Lead Lenovo Indonesia), Andien Aisyah...
Photo : (From Left to Right) The collection of Restu Anggraeni, Zaskia Sungkar, Ria...
Photo : Blood Donation Activity at Block B Tanah Abang In relation to...
Sharing news, idea, opinions on the communications business including public relations, marketing and media.
Subscribe to our newsletter, click here
